Elaborating Factors Affecting Maternal Nutritional Behavior; A Qualitative Approach
Seyed Saeed Mazloomy Mahmoodabad
Social Determinants of Health Research Center, School of Public Health, Shahid Sadoughi University of Medical Sciences, Yazd, Iran.
Fatemeh Jowzi *
Department of Health Education and Promotion, Social Determinants of Health Research Center, School of Public Health, Shahid Sadoughi University of Medical sciences, Yazd, Iran.
Hassan Mozaffari-Khosravi
Department of Nutrition, Faculty of Health, Shahid Sadoughi University of Medical Sciences, Yazd, Iran.
Aliakbar Vaezi
Department of Nursing, Research Center for Nursing and Midwifery Care in Family Health, School of Nursing and Midwifery, Shahid Sadughi University of Medical Science, Yazd, Iran.
Hosein Fallahzade
Department of Biostatistics and Epidemiology, Research Center of Prevention and Epidemiology of Non-Communicable Disease, School of Health, Shahid Sadoghi University of Medical Sciences, Yazd, Iran.
*Author to whom correspondence should be addressed.
Abstract
Introduction: Excessive consumption of confectionary can contribute to a high intake of sugar, fat and energy which lead to tooth decay, weight gain or obesity and related metabolic diseases. This study conducted to identify the effective factors on mothers’ nutrition behavior (reduction of confectionary consumption) on the basis of health action process approach.
Methods: This qualitative research has been conducted through Directed Content Analysis. Data were collected through semi structured interviews. Participants were mothers who had at least one child over 6 months and consumed all sorts of confectionary. The collected data were analyzed according to Granheim and Landman's method.
Results: The analysis of the interviews data resulted in 87 codes. The codes were organized into 6 categories and 26 subcategories and the 5 main themes are as follows: action planning, coping planning, action control, maintenance self-efficacy and social support
Conclusion: Our study suggested that one of the community supports is media education and it should be considered in implementing community-based educational programs
Keywords: Confectionary consumption, mother, health action process approach, qualitative study.